This Critical Skill Of
Writing Great Headlines
Also Applies To Writing
Great Email Subject Lines
The ability to write great headlines can easily translate into a fat bank account.
Few people will read your sales copy on commercial pages without a compelling headline.
Similarly, with the inundation of email spam combined with legitimate messages it is critically important to have a compelling subject line for your email messages.
Sean D’Souza, Internet marketing guru, has devised a free 9-part online course on how to write great headlines.
I read part 1, and he is off to an excellent start. His emphasis on adding a target and a specific to your headline is right on the money.
The examples he gives make for a convincing case.
Here is the link to Part 1:
How to write near-perfect headlines in minutes
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